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BrandLogo files and usage

Dictation Direct brand guidelines

Download the official logo and icon files, and see how to use them. Every variant comes as a scalable SVG and a high-resolution PNG.

Icon

The bracket speech bubble

Use the icon on its own for profile pictures, app icons, and small spaces where the full logo would be too small to read.

Dictation Direct icon, full color

Full color

The primary logo. Use on white and light backgrounds.

Trimmed

With clear space

Dictation Direct icon, reversed

Reversed

For navy, dark, and photographic backgrounds.

Trimmed

With clear space

Dictation Direct icon, one color navy

One color navy

When only one ink color is available on a light background.

Trimmed

With clear space

Dictation Direct icon, one color white

One color white

When only one ink color is available on a dark background.

Trimmed

With clear space

Dictation Direct icon, one color black

One color black

Print, fax, embossing, and documents printed in black and white.

Trimmed

With clear space

Dictation Direct icon, on white

On white

Solid white background with clear space built in.

Dictation Direct icon, on navy

On navy

Solid navy background. Good for profile pictures and slides.

Dictation Direct icon, on brand blue

On brand blue

Solid brand blue background for high-visibility placements.

Color

Brand colors

Navy
HEX
#071330
RGB
7, 19, 48

Wordmark and left bracket on light backgrounds. Dark section backgrounds.

Brand blue
HEX
#0073EA
RGB
0, 115, 234

Right bracket on light backgrounds. Links, buttons, and accents.

Light blue
HEX
#4DA3FF
RGB
77, 163, 255

Right bracket on dark backgrounds.

White
HEX
#FFFFFF
RGB
255, 255, 255

Wordmark and left bracket on dark backgrounds.

Usage

Using the logo well

The wordmark is set in Inter SemiBold and converted to outlines, so the files work without the font installed.

Do

  • Use the full color logo on white or light backgrounds
  • Use the reversed logo on navy, dark, or busy photographic backgrounds
  • Keep clear space at least the width of the right bracket on every side
  • Use the SVG files wherever the software supports them
  • Use the icon alone only where space is tight or the brand is already established

Don't

  • Recolor, add gradients, or apply filters or effects to the logo
  • Stretch, skew, rotate, or rearrange the mark and wordmark
  • Place the full color logo on dark or low-contrast backgrounds
  • Retype the wordmark in another font
  • Show the logo smaller than 120 px wide on screen or the icon smaller than 16 px

Need another format or have a brand question? Contact us

    Brand Guidelines | Dictation Direct